USA Today partnered with USTOA, a non-profit association representing American tour operators, to create a campaign called ‘Why We Travel’.“USTOA is putting a spotlight on ‘Why We Travel’… by taking you behind-the-scenes with real travelers who explored the world with tour operator members,” the association says of the campaign.The campaign highlights four destinations—the Cook Islands, Japan, the Philippines, and New Brunswick in Canada—that will be represented at the annual USTOA conference in Arizona, which CIT North America will be attending. All four destinations will be promoted at the November conference, and are also featured on USAToday.com. The post “Cook Islands exceeds expectations…” Cook Islands featured in USA TODAY appeared first on Discover the South Pacific.Source: Blog Click here to read the full story!